Feel Stronger. Recover Smarter. Support Your Changing Body.
Hydration, Recovery & Resilience for Women 40+
Support That Moves With You.
As women move through their 40s and beyond, everything from hormones to hydration begins to shift. You might feel more tired, take longer to recover from activity, or notice changes in muscle tone, energy, or mental clarity.
That’s where InnovAAte comes in.
Scientifically formulated by Australian researchers, our ElectrAAte® and OptimAAte® products are designed to work in harmony—supporting hydration, energy, recovery and resilience at every stage of life.
Because wellness isn’t just about workouts. It’s about supporting your body through every demand—physical, hormonal, emotional, and environmental.
The Midlife Shift: Why Support Looks Different Now
These are the six key amino acids your body loses in higher amounts as you sweat, age, and manage stress. Two are essential, meaning your body can’t make them—it has to get them from your diet.
HDAAs play a critical role in:
Collagen formation and skin resilience
Muscle repair and protein synthesis
Energy metabolism and hormonal balance
Detoxification and brain clarity
Immune and nervous system support
Unlike protein powders or sugary electrolyte drinks, InnovAAte products use free-form amino acids that absorb quickly—no digestion required. That means faster results, with no bloat, sugar spikes, or crashes.
Created by Australian researchers with over 30 years of experience in biochemistry and human metabolism, the InnovAAte formulations are backed by clinical research and published studies.
Our discovery:
Women in midlife lose essential amino acids + minerals at higher rates—through sweat, stress, and natural hormonal shifts.
Our solution:
Replenish exactly what’s lost with precision and care
Reduce muscle breakdown and support recovery
Keep you hydrated, energised, and balanced—day after day
You don’t have to run marathons or lift heavy weights to deserve recovery.
If you’re walking the dog, doing a reformer class, caring for others, or just trying to make it through your week with energy and calm—you’re exerting. And your body needs support.
With InnovAAte, you can:
Start your day with clean hydration
Support hormone health through active nutrition
Improve energy and mood without sugar or caffeine
Reduce muscle soreness and improve joint comfort
Supports natural collagen formation for stronger skin, joints, and bones
OptimAAte® is great! It definitely gives me more energy in daily life - if I don't use it I find myself getting tired and exhausted much more often. It's also really refreshing when playing sport, especially soccer!
— Kristen McEwan
OptimAAte® has been helping me maintain my daily routine, despite the efforts of Father Time.
— Birute Galdikas
I have found having InnovAAte products in my drink during the day not only boosts my energy levels throughout the day it also provides me with a good sleep during the night.
— Helena Hannan
Competitive pickleball in Singapore is very draining. ElectrAAte® stops those muscle cramps.
— Doreen Kum
Fabulous products, really deliver on their promises. Have improved the health of my whole family. Much more energy, faster recovery times from exercise and overall better health.
— Cath Brownell
An amazing product. I am now onto my second order of ElectrAAte® and this product has been amazing for recovery of fatigue during our humid summer.
