Not all hydration and recovery products are created equal.
InnovAAte is different—for a reason.
Developed by Australian scientists and backed by over 30 years of published research, InnovAAte’s formulas are grounded in real biochemistry, not marketing trends. Our hydration and recovery products target the exact nutrients your body loses most when under physical stress, exertion, heat, or fatigue.
Whether you’re pushing your limits on the field, the job site, or the trail—we give your body what it actually needs to go harder, last longer, and bounce back faster.
Sweat is more than salt and water—it drains your body of a very specific set of amino acids.
Known as High-Demand Amino Acids (HDAA), these six amino acids are rapidly depleted through sweat, stress, and sustained physical effort. They are essential for:
Building energy systems
Muscle repair and recovery
Immune and metabolic function
Hormone and neurotransmitter synthesis
Most supplements don’t replace them. We do.
Meet the InnovAAte Difference
ElectrAAte®
Hydration with purpose. Delivers fluid, electrolytes, and HDAA during and after activity to sustain performance and reduce muscle breakdown.
OptimAAte®
Daily recovery support. Replenishes HDAA to restore energy systems, enhance resilience, and promote repair at the cellular level.
ElectrAAte® + OptimAAte® Bundle
Our complete hydration and recovery system. Save when you bundle—and build a stronger, more resilient body from the inside out.
HASTA Tested
Every batch is independently tested to be free of WADA-banned substances—trusted by elite athletes and professionals in regulated industries.
Science-Backed Performance, Proven in the Real World
InnovAAte was founded by scientists—not marketers.
We don’t chase trends. We chase answers.
In 2014, Professors Hugh Dunstan, Tim Roberts and Dr. Margaret Macdonald made a world-first discovery: sweat contains vital amino acids, and we lose them in large quantities during exertion. These losses are not replaced by conventional hydration formulas or protein powders.
Through years of peer-reviewed research, they modelled how protein turnover and amino acid requirements change under stress—and developed formulas that work with your biology, not against it.
When your body runs out of High-Demand Amino Acids, it triggers the catabolic response—a survival process that breaks down muscle to access the aminos it needs.
Whether you're tackling double training sessions, working back-to-back 10-hour shifts, racing across hot terrain, or simply pushing yourself to feel and function at your best, HDAAs help you hydrate smarter, train harder, and recover stronger.
Our formulas are vegan-friendly, unsweetened, and low in calories, with no artificial colours, flavours or preservatives. They're clean, clinically precise, and HASTA tested for safety—trusted by drug-tested professionals and proudly made in Australia.
Great product, brings a new level of specific refuelling that I've felt effect my training. The confidence of knowing you are getting what your body needs is enormous.
— Rowan Hislop
OptimAAte is great! It definitely gives me more energy in daily life - if I don't use it I find myself getting tired and exhausted much more often. It's also really refreshing when playing sport, especially soccer!
— Kristen McEwan
Great product, massively decreases my recovery times and overall level of fatigue after long runs or strenuous exercise.
— Damon Baker
I recently spent two weeks in Borneo, the weather was humid, I lost copious amounts of fluids sweating. I was becoming dehydrated and run down. One dose of ElectrAAte and I was feeling rehydrated and ready to tackle our adventures. Highly recommend!
— A. Williamson
One of my friends recommended these products . They have been great for hydration and muscle recovery after workouts. Who knew amino acids were that important :)
— Gurvinder Singh
Want to Know More?
Understanding your sweat is the first step to smarter recovery and better results.
Free eBooks and Guides
Learn the science behind sweat, recovery and HDAA with our downloadable resources.
