Train Smarter. Recover Better. Keep Doing What You Love.
Staying active as you get older is one of the best things you can do for your body and mind — but it can feel different to how you did in your 20s or 30s. Whether you keep active with a brisk daily walk, you’re training for a masters event, or simply chasing the grandkids around the yard, your body works hard to keep up.
And that means your hydration, recovery, and performance needs that little bit more attention.
The Good News?
Staying strong and resilient isn’t about slowing down — it’s about giving your body the building blocks it needs to keep moving.
The Hidden Cost of Staying Active as You Age
Every time you sweat — whether from exercise, warm weather, or daily activity — your body loses more than just water. It loses a unique group of amino acids called High-Demand Amino Acids (HDAAs) — tiny but vital nutrients that support your muscles, energy systems, joints, and overall vitality.
As we age:
- We naturally lose muscle mass more quickly
- Recovery can take longer
- Hydration balance changes — especially in warmer weather
- We may feel stiffer or more fatigued after activity
If these amino acids aren’t replaced, your body starts breaking down muscle to get what it needs — which can slow you down and make staying active harder.
How InnovAAte Uniquely Supports You
Unlike most sports drinks or supplements, InnovAAte’s science-backed formulas deliver precisely what your body loses most through sweat and exertion. Our ElectrAAte® and OptimAAte® products work together to help you:
- Stay hydrated — with added electrolytes and amino acids
- Protect and preserve muscle — even when you’re pushing yourself
- Recover faster — with less soreness and fatigue
- Support joints, skin, and connective tissue — thanks to amino acids that aid collagen formation
- Keep your energy steady — without sugar or caffeine crashes
It’s clean, targeted support — so you can keep doing what you love, for longer.
Resilience for the Work That Matters Most
Dr. Biruté Galdikas
World-Famous Conservation Scientist
For more than 50 years, Dr. Biruté Galdikas has dedicated her life to saving orangutans in the sweltering jungles of Borneo. Her dedication has earned her a place among history's greatest conservation scientists, alongside trailblazers like Jane Goodall and Louis Leakey, and alongside other pioneering explorers such as Roald Amundsen, Jacques Piccard, Neil Armstrong, Thor Heyerdahl, and Sir Edmund Hillary. Even as time and the harsh realities of nature present constant challenges, she continues her demanding work daily, relying on OptimAAte® to help her stay hydrated and strong.
“OptimAAte has been helping me maintain my daily routine, despite the efforts of Father Time.”
Masters Competitor? Weekend Walker? It’s for You.
Our community of over-50s includes:
- Masters rowers and cyclists chasing new PBs
- Park runners who love feeling strong mile after mile
- Golfers, gym-goers, and swimmers who want to back up day after day
- Active grandparents who want to keep up with family adventures
No matter your sport or pace, ElectrAAte® and OptimAAte® give you the nutritional edge to perform well — and recover well in your 50’s and beyond.
Ready to keep moving?
Explore our amino acid-powered hydration and recovery formulas for active over-50s — and discover what smarter, science-backed support feels like.